Brand Psychology: Consumer Perceptions Corporate Reputations

R899,00
+ R392,99 Shipping
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Brand Psychology: Consumer Perceptions Corporate Reputations

Brand Psychology: Consumer Perceptions Corporate Reputations

Sold by:

Brand Psychology: Consumer Perceptions Corporate Reputations

R899,00

In stock
+ R392,99 Shipping

14-Day Returns Policy

Sold by:

R899,00

In stock
+ R392,99 Shipping

14-Day Returns Policy

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Description

Brand Psychology: Consumer Perceptions Corporate Reputations

Combine insights from cognitive psychology social psychology and neuroscience to reveal why we trust some brands more than others and why some survive crises while others dont.
  • Brand: Kogan Page Ltd
  • Category: Business, Finance & Law
  • Format: Paperback
  • Language: English
  • Publication Date: 2024-02-02
  • Publisher / Label: Kogan Page Ltd
  • Author: Jonathan Gabay
  • Number of Pages: 440
  • Fruugo ID: 346768350-758041840
  • ISBN: 9780749471736

Delivery & Returns

Dispatched within 6 days

  • STANDARD: R392,99 - Delivery between Mon 23 February 2026–Fri 13 March 2026

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