Creativity and Advertising: Affect Events and Process

R999,00
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Creativity and Advertising: Affect Events and Process

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Creativity and Advertising: Affect Events and Process

Creativity and Advertising: Affect Events and Process

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Description

@text Andrew McStay identifies and explores key historical cultural and philosophical discourses that give rise to contemporary notions of advertising creativity.
  • Brand: Taylor & Francis Ltd
  • Category: Society & Politics
  • Format: Paperback
  • Language: English
  • Publication Date: 2022-01-24
  • Publisher / Label: Taylor & Francis Ltd
  • Author: Andrew McStay
  • Number of Pages: 192
  • Fruugo ID: 344382809-754022001
  • ISBN: 9780415519557

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  • STANDARD: R312,99 - Delivery between Wed 26 November 2025–Tue 16 December 2025

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