Data Analytics in Marketing Entrepreneurship and Innovation

R1 499,00
+ R398,99 Shipping

Data Analytics in Marketing Entrepreneurship and Innovation

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Data Analytics in Marketing Entrepreneurship and Innovation

Data Analytics in Marketing Entrepreneurship and Innovation

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Price: R1 499,00
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Description

Data Analytics in Marketing Entrepreneurship and Innovation

Focusing on important aspects of analytics that facilitate innovation promote entrepreneurship and improve marketing efficiency and effectiveness this book provides researchers and business practitioners insight on the techniques tools models and cases of data analytics in the broad areas of innovation entrepreneurship and marketing.
  • Brand: Taylor & Francis Ltd
  • Category: Computing & Internet
  • Format: Hardback
  • Language: English
  • Publication Date: 2022-01-24
  • Publisher / Label: Taylor & Francis Ltd
  • Author: Mounir Kehal
  • Number of Pages: 182
  • Fruugo ID: 344371368-754010532
  • ISBN: 9780367184834

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  • STANDARD: R398,99 - Delivery between Tue 20 January 2026–Mon 09 February 2026

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