How Brands Grow What Marketers Dont Know

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How Brands Grow What Marketers Dont Know

How Brands Grow What Marketers Dont Know

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How Brands Grow What Marketers Dont Know

  • Brand: Unbranded

R699,00

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R824,00
In stock
+ R394,49 Shipping

14-Day Returns Policy

Sold by:

R699,00

Save R125,00 (15%)

RRP

R824,00
In stock
+ R394,49 Shipping

14-Day Returns Policy

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Description

How Brands Grow What Marketers Dont Know

This book provides evidence-based answers to the key questions asked by marketers every day. Tackling issues such as how brands grow how advertising really works what price promotions really do and how loyalty programs really affect loyalty How Brands Grow presents decades of research in a style that is written for marketing professionals to grow their brands.
  • Brand: Unbranded
  • Category: Business, Finance & Law
  • Format: Hardback
  • Language: English
  • Publication Date: 2021-02-02
  • Publisher / Label: Oxford University Press Australia
  • Author: Byron Sharp (Professor Professor Ehrenberg-Bass Institute for Marketing Science)
  • Number of Pages: 246
  • Fruugo ID: 343420240-752516129
  • ISBN: 9780195573565

Delivery

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  • STANDARD: R394,49 - Delivery between Mon 27 July 2026–Fri 14 August 2026

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