Tourism Technology and Competitive Strategies

R1 249,00
+ R393,99 Shipping
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Tourism Technology and Competitive Strategies

Tourism Technology and Competitive Strategies

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Tourism Technology and Competitive Strategies

R1 249,00

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R1 449,00
In stock
+ R393,99 Shipping

14-Day Returns Policy

Sold by:

R1 249,00

Save R200,00 (13%)

RRP

R1 449,00
In stock
+ R393,99 Shipping

14-Day Returns Policy

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Description

Tourism Technology and Competitive Strategies

This book analyses the major challenges facing tourism today. The author highlights the central role of information technology in creating mass tourism by the mid-1970s and how this technology and innovation is creating a new best practice of flexibility market segmentation and diagonal integration within tourism.
  • Brand: CABI Publishing
  • Category: Business, Finance & Law
  • Format: Paperback
  • Language: English
  • Publication Date: 2024-01-31
  • Publisher / Label: CABI Publishing
  • Author: Auliana Poon (Tourism Consultant Caribbean Future Germany and Trinidad)
  • Number of Pages: 352
  • Fruugo ID: 431406719-906100508
  • ISBN: 9780851989501

Delivery & Returns

Dispatched within 6 days

  • STANDARD: R393,99 - Delivery between Tue 24 February 2026–Mon 16 March 2026

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